3min. reading time
Author: Ruxandra Ionescu

COVID-19 has been ubiquitous since the beginning of the year and hardly a day goes by without reporting on new infection rates, mortality rates, corona hotspots, tightening of measures, etc. This in turn means that both problems and data will accumulate in the course of the crisis. Not only does it prove to be problematic for companies to process this data correctly and in good time; At the same time, companies also had to struggle with possible negative factors such as sales losses due to the containment of social interaction and complete lockdown. Other companies, on the other hand, have reached their highest sales phase with the outbreak of this pandemic. Especially companies that rely on digital aspects, such as the online magnate Amazon. Those companies that embraced digital trends at an early stage and recognized the benefits of home office, software solutions, etc., experienced a far-reaching development in their data processing processes and the resulting optimization of their company capacities.

What perspective does COVID 19 offer with regarding digitalisation?

We are in a tense situation in the wake of the COVID 19 pandemic. On the one hand, the health of the population must be guaranteed, on the other hand, the continued existence of the economy must be driven. Two aspects that seem to run against each other. But that doesn’t have to be the case. Over time it has been shown that the expansion of digital structures is extremely useful for companies in times of crisis. According to statistics, a high proportion of digital companies report a negative balance, but the majority of those surveyed are convinced that the corona pandemic is an accelerator of digital development. Another share thinks that companies will be in better economic position after the crisis. Only a small percentage of those surveyed tend to assume a negative outcome for the economy after the pandemic.

What exactly has changed?

In principle, society has become more open to digital innovations. Companies had to adapt to the circumstances and restructure any processes and workflows as quickly as possible, such as working from home. For this, digital tools for communication and collaboration have become of the utmost importance. Other areas also benefit from the embedding of digital aspects, such as the education and health sector, trade, transport and logistics, etc. Smart programs and software solutions provide relevant information as quickly as possible, which should reduce delivery bottlenecks, sales collapse, loss of customer demand and production downtimes. By integrating digital tools, a simple and smooth workflow and the continuation of business processes should take place.

Conclusion: digital support through monitoring systems

Digital tools such as real-time business monitoring systems are in great demand in exceptional situations such as the current Corona crisis. Fast reactions, based on agile processing and correct evaluation of the resulting data, are important here.